Agenda & Speakers

Meet the Finalists: Q&A with the Loyalty360 Customer Award Finalists

Above all else, Customer Expo is an intersection of two key objectives: recognizing top loyalty brands with our Customer Awards, and offering sessions that present crucial insight needed to move the industry forward. This panel seeks to combine the two, as attendees will hear from some of our 2018 Customer Award finalists in a panel discussing the challenges, triumphs, and trends that have emerged their changing verticals.


Ron Davis, Senior Manager Loyalty Operations, Sleep Number

As the Senior Manager of Loyalty Operations, Ron manages the development, execution and management of Sleep Number’s InnerCircle Loyalty program. Ron is responsible for the success of the loyalty program by ensuring customers are delighted and key metrics are achieved.  He manages all program initiatives and operationalizes them.  He is responsible for the InnerCircle member engagement, growth and profitability. His experience in retail, sales, operations, project management and information technology provide a unique and holistic approach to the loyalty program which allows for quick implementation of new functionality using an agile approach. Ron is consistently working to delight his customers and improve the program using feedback from the members directly as well as leveraging the program to provide benefits to various departments within Sleep Number. Prior to joining Sleep Number, Ron held management positions at Rent a Center and Hollywood Video as well as serving as a commissioned officer in the U.S. Army. He was born and raised in Ohio but has lived in multiple states and countries in his career. Ron holds a Bachelor of Science in Computer Science, a Master in Business Administration and is certified as a Project Management Professional and Six Sigma Green Belt.

Siobhan Mitchell, Director of Loyalty Marketing, AccorHotels

After spending over 15 years as a senior account leader for some of Canada’s leading ad agencies, and working with a cross-section of North America’s biggest brands, including General Motors, J&J, MasterCard, Nestle and Infiniti/Nissan, Siobhan made the transition to a client role with Fairmont Resorts and Hotels International (FRHI) in 2014, leading the global marketing and communications for the loyalty programs in place at that time: Fairmont President’s Club, Swissôtel Circle, and Raffles Ambassadors.

​When AccorHotels acquired FRHI, and the 3 brand-centric loyalty programs were migrated to the Le Club AccorHotels program, Siobhan lead the team through the customer contact process, including global member research, creative development and post-analysis/process review. She is now responsible for the continued success of the program in the North and Central American region.

Her strong technical and business qualifications coupled with a passion for smart, insight-driven creative work, have resulted in an impressive track record of successful campaigns and marketing programs, many of which have been recognized with numerous industry awards.  

Tyler Saxey, Director of Customer Experience, Foot Locker

Tyler Saxey is a customer-obsessed and results-oriented customer experience leader with over 10 years of strategic program management experience. He served as a front line practitioner with American Express, built CX strategies for Fortune 500 companies as a Customer Success Manager at InMoment, and now heads Foot Locker's global Voice of the Customer efforts as the Director of Customer Experience. Tyler is a graduate of The University of Phoenix and earned a Customer Experience Certificate from Rutgers University in 2016.

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