Agenda & Speakers

Loyalty360 Customer Awards Finalist Presentations | Experience and Design Innovation

Tuesday, November 12, 2019 - 3:15 PM - 4:15 PM
Leading up to the Loyalty360 Customer Awards ceremony, the finalists competing in the 2019 awards will share details of their programs and strategies in fast-paced, 10-15 minute presentations. These presentations give attendees a chance to hear first-hand from the brands that are delivering experiences that set them apart from the competition and create happy, loyal customers.
 

Speakers

Amy Barnett, Director of CRM Loyalty & Insights, Famous Footwear

Amy Barnett is a customer-obsessed marketing leader with 25+ years of CRM and Loyalty experience developing and managing many of the largest US consumer marketing databases and award-winning loyalty programs.
 
Working in a variety of agency-side leadership positions including CRM Strategy, Analytics and Communications she’s had the pleasure of partnering with best-in-class brands and Fortune 500 companies such as American Eagle Outfitters, Build-A-Bear Workshop, The Container Store, Comcast Communications, Express, GameStop, Hard Rock International, Hertz, Jiffy Lube, Michaels, Procter & Gamble, R.J. Reynolds, T.J.Maxx, StubHub, Victoria’s Secret, and Unilever.
 
In her current role as Director CRM, Loyalty & Insights at Famous Footwear, she shares a mission to make Famous Footwear your favorite place to shop for shoes. In her day-to-day role she collaborates with marketing peers from Famous.com, creative, and media teams to enhance existing customer relationships and drive meaningful, profitable growth among new and existing customers. She is an avid believer in putting the customer at the heart of every discussion, by leading with customer-informed data, research and insights. In 2019, building upon a 20+ year company legacy of rewarding customers, Amy led the successful launch of Famously YOU Rewards.
 
Amy holds a B.S. in Marketing from Clarkson University and an MBA from the University of Texas, Dallas. She’s lived in upstate New York, Connecticut, Texas and California. And for the past 10 years, St. Louis - home of the Cardinals and Blues. She believes in the pure joy of wearing the perfect pair of shoes. And, for her in any given moment those could be her Nike running shoes, Birks, UGG slippers, furry-lined Crocs, or her Sam Edelman pumps.

Cindy McKissock, Vice President of Design, Fannie Mae

Cindy McKissock is Fannie Mae’s Vice President, Design, reporting to the Senior Vice President – Digital Products. Cindy is responsible for all enterprise customer and employee experience design, including service design, product design, design-led research, the enterprise digital design system, design thinking education and methodology, and design operations.

Prior to her current position, she was Vice President for Capital Markets Asset Business Initiatives, responsible for Capital Markets’ strategic initiatives to redefine the securitization process for the whole loan conduit, implement a new pricing and execution platform and develop new loan inventory management processes. Before that she was Director, Capital Markets Assets Business Initiatives; Senior Project Manager, Securities Trading; and a Software Developer for the Liquid Investment Portfolio accounting and trading systems. Before joining Fannie Mae in 2000, Cindy was a Staff Assistant at the International Monetary Fund.

Cindy has a bachelor of arts in foreign affairs from the University of Virginia and a master of science in information systems technology from George Washington University.  

Nick Agius, Media Content Manager, Francis Ford Coppola Winery

Nick is a lifelong Northern California resident who has worked for The Family Coppola since 2001. What started as just a summer job during college turned into a career, with positions in shipping, hospitality, web content development and marketing, including over ten years leading the company’s social media strategy and execution. With Nick’s deep knowledge of the Coppola brands and culture, he was the natural choice for his current role, managing strategic partnerships. He spearheads and builds integrated marketing efforts for Coppola’s loyalty program, as well with partners such as the Oakland Athletics, Los Angeles Football Club, and numerous other high profile brands.  
 
Nick has a BA in Communications from Sonoma State University and currently resides in Sonoma County with his wife and two children, along with whatever critter his kids have found in the backyard today to keep as a pet.

Chris Roution, Director of Marketing Partnerships & Business Development, T-Mobile

Chris Roution, Director of Marketing Partnerships & Business Development at T-Mobile. His nearly two decades of experience years spans, business development, strategic partnerships, product management and software development. As Director of Partnerships, Chris’ main focus these days is setting the partnership strategy, vision and execution for T-Mobile’s Customer Appreciation program, T-Mobile Tuesdays. Chris’ team manages a portfolio of brand partnerships across a broad range of industries, i.e., Entertainment, Gaming, Retail, Food & Beverage and e-Commerce.
 

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