Agenda & Speakers

Loyalty360 Customer Awards Finalist Presentations | Customer Experience and Engagement

Tuesday, November 12, 2019 - 2:00 PM - 3:00 PM
Leading up to the Loyalty360 Customer Awards ceremony, the finalists competing in the 2019 awards will share details of their programs and strategies in fast-paced, 10-15 minute presentations. These presentations give attendees a chance to hear first-hand from the brands that are delivering experiences that set them apart from the competition and create happy, loyal customers.
 

Speakers

Michelle Garcia, Sr. Manager of Customer Journey, Nissan

Michelle Garcia is Senior Manager, Customer Experience at Nissan North America. She has worked in the automotive industry for 23 years, and is a seasoned leader with comprehensive experience in program management, business transformation and change management.  With a passion for taking on new challenges, she has addressed complex business problems in national, regional, and international environments.  
 

Amy Barnett, Director of CRM Loyalty & Insights, Famous Footwear

Amy Barnett is a customer-obsessed marketing leader with 25+ years of CRM and Loyalty experience developing and managing many of the largest US consumer marketing databases and award-winning loyalty programs.
 
Working in a variety of agency-side leadership positions including CRM Strategy, Analytics and Communications she’s had the pleasure of partnering with best-in-class brands and Fortune 500 companies such as American Eagle Outfitters, Build-A-Bear Workshop, The Container Store, Comcast Communications, Express, GameStop, Hard Rock International, Hertz, Jiffy Lube, Michaels, Procter & Gamble, R.J. Reynolds, T.J.Maxx, StubHub, Victoria’s Secret, and Unilever.
 
In her current role as Director CRM, Loyalty & Insights at Famous Footwear, she shares a mission to make Famous Footwear your favorite place to shop for shoes. In her day-to-day role she collaborates with marketing peers from Famous.com, creative, and media teams to enhance existing customer relationships and drive meaningful, profitable growth among new and existing customers. She is an avid believer in putting the customer at the heart of every discussion, by leading with customer-informed data, research and insights. In 2019, building upon a 20+ year company legacy of rewarding customers, Amy led the successful launch of Famously YOU Rewards.
 
Amy holds a B.S. in Marketing from Clarkson University and an MBA from the University of Texas, Dallas. She’s lived in upstate New York, Connecticut, Texas and California. And for the past 10 years, St. Louis - home of the Cardinals and Blues. She believes in the pure joy of wearing the perfect pair of shoes. And, for her in any given moment those could be her Nike running shoes, Birks, UGG slippers, furry-lined Crocs, or her Sam Edelman pumps.
 

Chris Bingel, Director of Loyalty & Database Marketing, Red Box

Chris has over fifteen years of experience in marketing, focused on program management, communications planning and strategy, and rolling out new technologies with a focused on delivering stellar customer experiences. Chris has been at Redbox for about two years leading the Perks loyalty program and customer strategy. Prior to Redbox, he spent three years with Walmart helping to manage direct mail for Sam’s Club, develop and test personalization, and launch a digital circular for Walmart stores. Previously Chris was at Qdoba Restaurant Corporation for nine years, where he managed their loyalty program, email marketing, catering brand and gift cards. Originally from Colorado, he’s a big fan of the Denver Broncos and the CSU Rams, his alma mater. He loves spending time with his family and getting out to golf and see concerts whenever possible.
 

Yuichiro Miyake, President, Sapporo Lion

Yuichiro Miyake is President of Sapporo Lion, the group that operates the restaurants and bars division of Sapporo. He has been working with Sapporo Lion for over 31 years and has great experience in restaurant management after being a top manager of several restaurants. He was recently awarded the in-house ‘Excellent Store Award of the Year’ for the store's improvement for the second straight year. In 2009, he launched a new restaurant brand "Yebisu Bar," a restaurant concept that utilizes the synergistic relationships with Sapporo Beer. Now it has become the base of Sapporo Lion's revenue. He worked on improvements of branding by restructuring and activating the concept of existing brand. After becoming general manager of sales in 2016,  he managed not only Sapporo Lion’s but also the sales of subsidiary of Sapporo Lion in Japan and overseas. He has contributed to the increase of Sapporo Lion’s revenue and expansion of its business.
 

Agenda Overview

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