Thursday, October 25, 2018 - 1:30 PM - 2:05 PM
The retail space is nearly unrecognizable from what it was ten, even five years ago. From the rise of online shopping, to elevating the in-store experience, changing customer expectations, and the opportunity to add alternative rewards to the current mix, the result is a crossroads in which individual organizations must find unique solutions that create alignment within the brand; there is no one-size-fits-all solution.
During Customer Expo 2018, marketers from leading brands in this industry will discuss the implications of an increasingly digital space, and what their organizations are doing to both adapt to changing customer preferences, while still remaining true to their core values.